Hello!
My name is Caroline Casanova and I make things that make sense.
For the past 10+ years, I have had the opportunity to be involved with the design and creation of great products from internal publishing systems to the augmented reality glasses known as HoloLens. I have grown both a passion and skill set for digital products from apps to websites to even widgets, leading many of these products end-to-end from ideation to implementation.
My beliefs as a designer are to stay transparent, keep it simple, and entice curiosity. Communication is important in all forms of design, so staying transparent about project goals and the message we want to create is priority. With a background in engineering, my love for balance and clean lines have influenced my work to be very clean and simple. However, clean and simple does not mean boring. Maintaining a curiosity to keep users interested as well as my own personal curiosity in new designs and philosophies keeps me inspired to push myself to create captivating experiences.
What else inspires me?
- Baking (my Superbowl snack stadium)
- Watercoloring
- Gardening
- Hiking/Camping
- People-watching
- Legos
- Old VW Buses (here's ours in the Redwoods!)
- Traveling like a local
- Learning new things
- My family